Grishin Robotics

UX Research / Web Design / Webflow

Grishin Robotics needed a new brand identity to reflect its innovative approach to consumer technology.

Grishin Robotics is an early-stage venture capital firm based in Silicon Valley, specializing in backing startups within a wide range of consumer-focused industries.

At Belowe, we partnered with Grishin Robotics, a Silicon Valley-based early-stage venture capital fund focused on investing in early-stage companies across broader consumer categories.

Our team provided comprehensive branding services, including the creation of a new logo, development of a cohesive brand identity, and the design of a vibrant color brand book. Additionally, we designed and programmed a new website on the Webflow platform to enhance their digital presence and better communicate their investment philosophy.

To address these needs, we developed a new website on Webflow, a platform known for its flexibility and ease of use. I explored a range of design concepts, ultimately creating over ten unique design variations that experimented with different color palettes, fonts, and visual styles.

The final design utilized a bold black-and-white color scheme, accented by dynamic brush stroke elements, to convey both the innovative and professional aspects of Grishin Robotics. Designed customizable blog templates in Figma, allowing the client to easily manage and update content while maintaining a consistent brand identity.

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